Sri Swamy Vaari Uuregimpu Seva Sri Lakshmi Narasimha Swamy Temple

A sacred temple rite is Sri Swamy Vari Uuregimpu Seva. In a magnificent procession, Lord Narasimha's Utsava Murti (festival idol) is brought out. To bless the people, the Lord travels through the streets of the temple. This indicates that the Lord is paying his followers a visit. The idol is decked out in vibrant clothing, flowers, and diamonds. It travels on a chariot or palanquin. Bhajans and music are played, while priests recite Vedic mantras. Along the streets, devotees stand to pray, present flowers, and offer arati. Joy and a sense of God's presence are brought about by this. The Uuregimpu Seva takes place at major celebrations such as Brahmotsavam. It is thought to bless the place and drive out bad energies. Participating in or seeing this seva provides the Lord's blessing, wealth, health, and protection.

The Uuregimpu Seva vidhi begins with the Sankalpam, where priests invoke the deity’s blessings and announce the purpose of the procession. The Utsava Murti of Sri Lakshmi Narasimha Swamy is then carefully bathed (abhishekam), decorated with grand alankaram (jewelry, silk garments, garlands), and placed on a pallaki (palanquin) or ratha (chariot). Before the procession starts, mangala harathi is offered, and Nadaswaram or temple music begins playing. The Lord is then taken on a processional route through the streets around the temple (Mada veedhulu), symbolizing his visit to bless all devotees and purify the surroundings. Devotees offer flowers, coconut, camphor, and incense as the Lord passes by. Priests chant Vedic mantras, and the devotees sing bhajans. The seva concludes with the Lord’s return to the sanctum and offering of final harathi and naivedyam. This ritual promotes divine presence and is believed to bring protection, peace, and prosperity to the entire community.